Updated April 06, 2009 12:00 AM
MANILA, Philippines - Microtel Inns & Suites (Pilipinas) is planning to build 10 new branches to further expand its reach.
Jose Mari Del Rosario, president and chief executive officer of Microtel, said the group is looking at Dagupan, Angeles, Dumaguete, Cagayan De Oro, GenSan and Naga as potential sites for future expansion.
These will add to the existing MicroHotel Inns in Puerto Princesa City, Baguio, Tarlac, Batangas, Cavite, Boracay, and Davao.
Under construction is a 150-room Microtel Inn in SM Bay Central in Pasay City. It will be strategically located near the SMX Convention Center and the SM Mall of Asia, one of the biggest malls in Asia.
Del Rosario said construction would usually take 10 months to complete.
A regular branch would normally have 50 to 60 rooms.
Microtel Inns is the Philippine master franchise holder of Microtel Inn & Suites, a US-based economy-hotel chain with more than 260 operating properties worldwide.
The hotels cater to both local and international business and leisure travelers and provide consistently clean, safe and comfortable accommodations at very reasonable rates. — Zinnia dela Peña
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