Thursday, November 29, 2012

‘Foreign business missions proof of investor interest’


The Philippines is attracting more interest from foreign businessmen as shown by the doubling of the number of inbound business delegations from different countries this year, Trade Undersecretary Cristino L. Panlilio said on Wednesday.
Last year, according to Panlilio, the country played host to only about 12 foreign business delegations.
This year, he said about 25 inbound business missions has been welcomed by the Philippines.
“There is a 100-percent increase or doubling of inbound missions. These missions consist of at least five companies, coming together and led by a confederation or association like Confindustria, Italy’s biggest association of manufacturing and services companies,” Panlilio added.
He said this shows that the Philippines is keeping its spot in the world’s radar as the business destination of choice in Asia.
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“As we end the year soon, the next few weeks, I am sure [will see] two to three missions. That is how busy the country is showing what it can offer to the world,” Panlilio added.
The latest business mission was organized by Italy’s Confederation of Italian Industries (Confindustria) in cooperation with the Italian Embassy and the Philippine Embassy in Italy.
Panlilio said this was the first mission in the 65 years of economic relations between the Philippines and Italy, and the first foreign trade mission to meet with the League of Cities of the Philippines, as well as the first foreign trade mission besides China to meet and deal with the Federation of Filipino-Chinese Chamber of Commerce and Industry.
“Our Italian friends have made the first step for us to be able to strengthen the association and to firm it up with actual investments in the Philippines and bilateral trade to start the long road of this journey.  I hope that everything will just end up as successful business undertaking of both the Italian and the Philippine sides,” he added.  
Paolo Zegna, Confindustria president for international Affairs, said the mission has allowed them to discover the potential of the Philippines. “We were expecting a lot and we have seen the potential of much more than these areas can offer to our industry,” he added.
“This is just the first step. Having been reminded that we are the 25th mission in this country means that we have a lot of competition but this is giving us even more strength and desire to conquer and acquire a beautiful ranking in your priorities,” Zegna said.  
In 2011, Italy ranked 24th as the Philippines’s trading partner, with total trade amounting to over $587 million or 0.54 percent of Philippine total trade with the world at $108.8 billion in 2011, according to the Bureau of Export Trade Promotion.  From 2007 to 2011, total trade with Italy grew at 8.28 percent. Philippine exports to Italy grew by 9.42 percent and imports from the country rose by 6.57 percent during the same period.
“We have discovered that Philippines can be one of the priorities for Confindustria in Asian countries. We will devote more time to follow up, which in our opinion is the most important thing, not just with the companies that are here.  We want to bring more companies. We want them to be an example and tell the association that there is potential here,” Zegna said.

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